Street King Energy Shot Named #1 In Energy By Product Of The Year USA


 — SK Energy Shots, was recognized as #1 in Energy for 2013 by Product of the Year USA. Product of the Year is the world’s largest consumer-voted program that recognizes innovation in consumer packaged goods.


Clean energy is all the rage – and that goes for energy shots too. SK Energy Shots have challenged the status quo with a clean, and socially responsible product that has earned SK Energy Shots the coveted “#1 in Energy” title from Product of the Year USA, 2013.


In a category where customers seemed long resigned to the belief that “energy that works” equates to “energy that hurts,” SK Energy Shots saw an opportunity to offer consumers a “better for you,” tastier source of energy. SK Energy is made with premium ingredients like antioxidants, caffeine from coffee beans, 100% natural flavors, and vitamins A, B6, B8, B12, C and E – and it shuns controversial ingredients that have flooded recent headlines, like taurine, guarana and artificial caffeine. Striking the long-needed balance between potency and purity is a key reason SK Energy was awarded this year’s Energy Product of the Year.


SK Energy has brought new, health-conscious consumers into the energy category and converted existing users who are looking for that better source of energy. Athletes and performers, like five-time Pro Bowl and NFL superstar Wes Welker and wide receiver Miles Austin are among SK’s greatest advocates. Genevieve Boulanger, fitness trainer to the stars, gives SK to her clients so that they can power through two-a-day workouts that get them red carpet ready.


“We all need energy and we all love the way energy makes us feel, but the reality is there were no options for people like us – people who care about what they put into their bodies,” said SK Energy CEO Chris Clarke. “We were driven to create a product that gives consumers the energy boost they are looking for without the compromise and winning 2013 energy product of the year is confirmation of everything we’ve been doing and everything we believe in.”


The SK Energy team members are honored to win this award but their greatest victory is their success in their mission to fight world hunger. Every SK Energy shot sold provides a meal to a hungry child through the United Nations World Food Programme and millions of meals have been already been provided thanks to SK Energy and its consumers.


SK Energy was inspired by such do-good ventures as Tom’s Shoes and FEED, and the company hopes to inspire others to pay it forward.


“Social responsibility is in our DNA and we hope to see a surge in companies and brands giving back to noteworthy causes. The more we promote and motivate organizations to give back, the better the world we all create through business,” said Clarke. “SK’s 2013 Product of the Year Award confirms that consumers value what we value: being the best and being good. We are very proud to provide consumers with clean, world-class energy, and to help children in need while doing it.”


About SK Energy

SK Energy Shots are a new breed of energy shots co-founded by Curtis “50 Cent” Jackson and social entrepreneur, Chris Clarke. SK Energy is a better source of energy – made with antioxidants and vitamins A, B6, B12, C and E. They have no taurine, guarana or ginseng and contain no artificial flavors, or calories. Every energy shot sold provides a meal to a hungry child through the United Nations World Food Programme (WFP). SK Energy shots are available in 100% natural berry, orange and grape flavors. SK Energy is currently available in over 40,000 locations nationwide, including 7-11, Rite Aid, GNC, Walgreens, and CVS. SK Energy is a Pure Growth portfolio company.

Source: Reuters


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Comment by Takyla (Tiki) Robinson on February 13, 2013 at 10:24pm
That's cool congrats 50! I need to get some more SK ASAP.
Comment by T.T.S. on February 13, 2013 at 4:39pm
Comment by Alex on February 13, 2013 at 4:01pm
Glad for him. Now when the damn album coming.
Comment by The last of a dying breed!! on February 13, 2013 at 3:49pm
Congrats to the big homie 50 & the whole SK staff!!
Comment by SMP on February 13, 2013 at 10:52am
That's something
Comment by NATE \m/ (-_-) \m/ on February 13, 2013 at 9:20am
ongratulations on you & ya #SK team
Comment by Samuel on February 13, 2013 at 9:12am
this is how you make moves.. not screaming you a boss but being a boss..n***** dont mind recognizing a dude doing boss s*** and fif been making boss moves while we got a fat a** fraud screaming he a boss on every record to i guess convince himself and the world..but congrats to fif and mr clarke and their staff..this is definitely gonna get bigger for them..
Comment by Cristiano_Madrid on February 13, 2013 at 8:46am
Thats whats up. Where the haters at ?
Comment by EandJ07 on February 13, 2013 at 8:20am
50 Is always comin up on something he's so consistent with keeping himself involved in relevant money making s***
Comment by bittersweet on February 13, 2013 at 8:03am
Very cool!Honestly, every time I see those energy shots at the counter, I wonder...where is SK?
Cape Cod needs a boost of 50.....(hint hint)There are in GNC store at mall.--may be not allowed anywhere else? We can't even have "franchizes" in our towns! Dunkin Donuts was a huge fight....sheeeshWould be nice to see SK here tho...')

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