New York Knicks Player J.R. Smith Joins The SK Energy Team "It's Great To Be A Part Of, Especially Helping With Kids"
New York Knicks player J.R. Smith joins Erin Andrews, Miles Austin, Wes Welker and Genevieve Boulanger as the latest celebrity to become an ambassador for SK Energy.
Voted No. 1 in Energy for 2013 by Product of the Year USA, The 50 Cent founded SK is fast becoming very popular among athletes, trainers and people looking for a quick, healthy energy boost.
Jr. talked to ESPN Playbook while filming a TV spot for SK Energy at New York City's Bath House Studios about why he became involved with the product.
What does it mean to you to be part of SK Energy?
It means a lot. It's a great thing to be a part of, especially with helping kids and homeless kids as well. It actually helps my game a lot, too -- to come out and get energized, and hopefully protect our home Garden court.
How did you first discover the product?
I started using it probably a month ago. It's so much better than the other brands -- you don't crash and all that, so it's been great. We've got a few guys on the team now using it.
What was unique about this brand?
The difference was not to crash. That's the biggest thing playing so many games in so many nights. You try not to crash as much as you can, and drinking an energy drink like this, it definitely helps me perform at a higher level than I want to perform at. And it helps me recover as well.
How do you use it?
Definitely before every game I use it. I use it during practice if I'm feeling sluggish. It definitely gives me that boost to go out there and perform. If not, Coach [Mike] Woodson is definitely going to be on me [laughs]. It gets my adrenaline pumping for sure.
Have you found that it's helped you on the court in the past month?
Without a doubt. It's been helping my play for sure, trying to get up for those low teams that are not in the playoffs race. It helps me come out with more energy on defense and helps my shot, too. Lately, my shot has been real flat, so I use the energy to get it up.
What's it like to be connected with Wes Welker and Miles Austin?
Actually, I'm a huge Cowboys fan, so I'm a big Miles Austin fan. And the way Wes works around the field, catching passes, you can tell it really helps his game as well. I really don't know those guys too well, but it means a lot to be a part of a good group like that.
I ran into you at a recent Power Rangers promotional event in NYC and now we're talking SK Energy. Do you feel you're getting to do more off the court in the city this season?
Yeah, definitely. I mean, just the overall outlook of people and the perception that people have on me, being in New York, being in a bigger market, I'm able to show the real side of me and get my real view across.
When you have a rough shooting night, like in the loss Sunday to the Clippers, you still seem very transparent with fans on Twitter -- even challenging those who call you out. You must really enjoy the social media experience.
Yeah, definitely. I'm really into my fans, whether it's good comments or bad comments. I'm really on the social media. Every mention I get, there's very few that I don't check. I like to respond to them to see how they react, see what their thoughts are -- not even about the game, but just everything.
For every SK Energy shot sold a child in need receives a meal through the United Nations World Food Programme (WFP).
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Comment
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Comment by IVA on March 19, 2013 at 7:56am -
This is what "FIF" will sing:
http://www.youtube.com/watch?feature=player_embedded&v=gmZu3IpeSrw
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Comment by NEWSKULL on March 19, 2013 at 3:20am -
whatever!
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Comment by Api.LEGIT on March 19, 2013 at 1:18am -
One of the best mixtapes on datpiff, hands down is http://www.datpiff.com/ApiLEGIT-Earresponsible-mixtape.458271.html do urself a favor and check that!
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Comment by 1THUG aka YOU WET THA BED!! on March 19, 2013 at 12:09am -
profit margin and sales projections!! iss not juss about sales...iss aboutt sales based on sales PROJECTIONS!! learn ya lesson!!
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Comment by 1THUG aka YOU WET THA BED!! on March 19, 2013 at 12:06am
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comparin team jorden to sk...be like comparin ah elephant to ah flea!! negga you heard what i said...nike woulda not sold near a fuggin shoe if it wunt for jordan gravity defyin talents!! when advertisers use celebs iss cos tha shet aint sellin based on projections!! i know v.p. betchez FIRST HAND in big companies like accenture that work wit major athletes...like tiger woods!! talk what tha fugg you know...not what somebody told you!! fugg what chu heard and dint know!!
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Comment by QuEeNsFiNeSt on March 19, 2013 at 12:03am -
Lmao The Hell Could This Guy Do
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Comment by thatnigga253 on March 18, 2013 at 11:54pm -
50 keep it up but when is this sh8t hitting a store near me...thats what you need to work on
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Comment by matt on March 18, 2013 at 11:45pm -
Enough celebrities endorsers sk has enough . That money that you are paying the celebrities can go towards helping those kids!
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Comment by joe on March 18, 2013 at 8:43pm
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jordan still.signing n***** to team jordan... guess them joints having a hard time selling too huh...
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Comment by BIGSOLO on March 18, 2013 at 8:32pm -
Smh n***** be thinking they know what they're talking about... Sk is semi new so yes they have to use celebs. doesn't mean product is not selling... wow...could be to get word out...
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