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""World On Fire" by Steve B.I.K.O. - Now available on iTunes!
http://www.youtube.com/watch?v=fsNk9_1QGes"
Kanye West Presents G.O.O.D. Music "Cruel Summer" [Video]
Video After The Jump
To coincide with the release of G.O.O.D. Music's highly anticipated Cruel Summer album, Kanye West put together a video speaking about the making of the project.
"I like when I get mad at music because it's so good that I'm like, 'oh sh*t why didn't we think of that?'" he says at the beginning of the clip.
It's that kind of perfectionist attitude that has propelled West into his present spot as one of the most creative minds in the business.
West says he wanted this project to be different and without any label politics, which is why he reached out to so many different camps outside of his own.
"One track might have 30 people's opinion on it," he explains. "It's not just about a tracklist and a name. It's about the communal style of work. We spend just as much time on the actual album packaging, as the the video concepts, as the song [itself]. Everything is equally as important."
Peep the rest of the clip below.
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Comment
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Comment by Two Brainz on September 21, 2012 at 10:49pm -
you guys heard the new Riff Raff track
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Comment by ryan schryer on September 21, 2012 at 12:07pm -
THIS IS WHY HE TITLED IT GOOD MUSIC
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Comment by ryan schryer on September 21, 2012 at 12:06pm
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WHAT A SICK DISC!!!! WELL DONE KANYE!
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Comment by Jean-luc on September 21, 2012 at 9:33am -
Damn, yall hatin on the kid, lol.. Great music can't be denied.
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Comment by SMP on September 21, 2012 at 7:56am -
Again this fa-ggity fa-ggot ho-mo, get the fu-ck outta here with this Pop, wack, sellout, sucka for ho-e love punk.
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Comment by Ikemefuni Donald Eku on September 21, 2012 at 4:39am -
Dont like him and his new music..
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Comment by CRACK_026 on September 21, 2012 at 3:24am -
f-uck kanye , u was good when u started , now u jay's lil aprentice , good luck with the homo ritual , if u aint done it already ,
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Comment by Takyla (Tiki) Robinson on September 20, 2012 at 5:53pm -
Alright Ye.
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Comment by Vince perez on September 20, 2012 at 4:52pm -
I rather hear GOOD Music on the radio than YMCMB or in general
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Comment by Joseph Fugate on September 20, 2012 at 4:33pm
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@Columbus J, not sure what your listening to...but your so far from reality on this one b! Gucci Man has nursery rhymes. But we are all entitled to our own opinions though...
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