Ad Fail ! Rejected World Wildlife Fund Ad Shows Dozens Of Planes About To Attack New York!


GlobalNational.com Reports

The World Wildlife Fund condemned Wednesday an advertisement claiming to be from the environmental group circulated on the Internet. The ad shows an "offensive" scene where dozens of airplanes are converging on downtown New York.

The ad, sporting a tagline that reads "the 2004 Tsunami killed 100 times more people than 9/11," purports to be from the Brazilian branch of the World Wildlife Fund, however the organization said Wednesday that it was "categorically not solicited nor endorsed" by the organization.

The final line in the ad is "The planet is brutally powerful. Respect it. Preserve it" and is accompanied by WWF's recognizable panda logo.


"It is not a WWF ad," said Josh Laughren, a spokesman for the Canadian branch of the WWF. "We don't like it and we find it offensive. We find it as disturbing as anyone else."

Laughren said the ad was produced by an agency pitch to the organization.

"It was an unpleasant surprise. I guess they thought it was clever but it's not. We just hope that people will accept that it's not ours very quickly," he said. "It's so far out of line with how we operate."

The organization became concerned over the fake ad after bloggers circulated the photo and blamed the WWF for exploiting the Sept. 11, 2001 attacks on the World Trade Center in Manhattan.

The WWF is investigating the unauthorized use of its logo, said Laughren.

The ad was reportedly made by a team at the advertising agency DDB Brasil. The company issued a statement to the New York Daily News saying that the team no longer worked for DDB and apologized to "anyone who was offended or affected by the ad."

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Tags: !, Ad, Descending, Dozens, Fail, Fund, New, Of, On, Planes, More…Rejected, Shows, Wildlife, World, York!

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Comment by Atown88 on September 4, 2009 at 3:32pm
this is jus f***** up , seriously wtf? what was wwf thinking?????? why bring back painful memories to tho's people that lost there loved ones on 9/11.....jeeze people want to forget about that day , not seeing some b******* disrespectful picture , anyway i just thought id speak my mind out on this l8er
Comment by Pretty Ricci on September 3, 2009 at 11:44pm
wwf haha
Comment by D Da Don on September 3, 2009 at 7:50pm
lol lol i gotta laugh....why everyone after America huh? look how much more city out there...lol lol ONLY America they see....thats because yall f***** with them, blame yall former Government...stop tryin to run the f***** world cause it will not happen...yall should thank GOD for the new administration...hope they dont go f***** with people country like its theirs...f***** stay in america and war each other if yall wanna war
Comment by gloc210 on September 3, 2009 at 6:32pm
if this ad offends you, then you are a f***** Sheep and you should kill ur self NOW,
Comment by Fred on September 3, 2009 at 4:49pm
dammm that is some shady s***... no respect str8 up...
Comment by MACKHOLLYWOOD on September 3, 2009 at 4:28pm
The very reason that some people are so outraged is why they used the images in question. They want to get your attention. Yes "9 11" was a terrible tragedy but their theory is that our mismanagement of the environment caused the Tsumami. I do not know if that is true but just think if it is. Where is the outrage. "9 11" is a tragedy but it is also a political tool. George W. Bush used it to attack Iraq and kill thousands and thousands of innocent people. This group is trying to save people. You might not agree but they have just as much right to exploit the images and concepts as all of the web sites and bloggers that are spreading the so called offensive images all over the world to suit their purposes and careers. This is a message from a real G. WWW.MACKHOLLYWOOD.COM google Mackhollywood search on YouTube
Comment by christen on September 3, 2009 at 4:19pm
who the f*** cares b****** not a big f****** deal f***
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Comment by D Da Don on September 3, 2009 at 12:55pm
lol lol i gotta laugh....why everyone after America huh? look how much more city out there...lol lol ONLY America they see....thats because yall f***** with them, blame yall former Government...stop tryin to run the f***** world cause it will not happen...yall should thank GOD for the new administration...hope they dont go f***** with people country like its theirs...f***** stay in america and war each other if yall wanna war

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