50 Cent Talks To Forbes About SMS Audio, His Input On The Design Of The Headsets, What Makes His Brand Unique & More [Video]

 

Video After The Jump

 

While at the Consumer Electronics Show (CES) earlier this month, 50 Cent sat down with Parmy Olson of Forbes to discuss his SMS Audio headphone brand and why his company is unique.

 

"A lot of the actual artists that you see with other audio companies are there with basic license agreements. Meaning they receive an advance in exchange for utilizing their likeness in association to the actual brand," 50 said. "Probably if they attended CES they were hear for about an hour. This is my third time attending CES. The first time I was here I just had a 3D rendering of what I wanted the style of the headset to look like. The second time I attended I acquired KonoAudio. They were already a profitable company. And acquiring that is what allowed me to make my vision for SMS Audio real."

 

 

50 said SMS Audio has exceeded his expectations so far with it's early success.

 

"This is like my first album. This actual company is like my first record," 50 explained. "I intended for it to be successful, I worked for it to be successful. I didn't anticipate it being successful as fast as it actually is. In a year's time we've been able to launch in 46 countries. We've made the projections for the year."

 

50 goes on to talk about the sound quality of the headsets, his input on their design and why he offers the headsets in various colors.





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Comment by One23SmokeIce on January 26, 2013 at 6:26pm
50 is crazy man he go hard on his business ventures
Comment by Dez on January 25, 2013 at 9:37am
Beats by dre aren't old and why would dre hate on 50?? bears by dre made billions! So I don't think he's hating but it is kinda weird that 5-0 is selling an imitation
Comment by jermaine on January 25, 2013 at 7:40am
dr dre and jimmy iovine dont like this,that is why SKI is not dropping are being promoted the way it should be like PAC said dre is a b**** been a b**** hating on 50
Comment by Emmanuel Leke on January 25, 2013 at 7:31am
Can't wait to get minds
Comment by NEWSKULL on January 25, 2013 at 4:55am
More SKI... LESS SMS...
Comment by RED G on January 25, 2013 at 3:01am
Boss!
Comment by Brandon_xls on January 25, 2013 at 2:37am
Beats by Dr Dre are soooooo played out
Comment by Abdul Ahmed on January 25, 2013 at 2:30am
Beats by Dr Dre are million times better
Comment by Thisis50.com_bitch on January 25, 2013 at 12:10am
BOSS
Comment by Takyla (Tiki) Robinson on January 24, 2013 at 11:57pm
Nice. 50 you are a very smart man. You are very inspiring and motivating. Keep doing great and positive things.



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